html5 design

Archi's Institute For Sustainable Agriculture

Lead UX designer

OVERVIEW



Archi’s Acres, a California Benefit Corporation, is a farming enterprise that utilizes hydro-organic technology to grow certified organic produce. Headquartered in Escondido, California, Archi’s Acres grows basil, kale, and other herbs and produce. Our methods of crop production is not only highly efficient, it maximizes available natural resources, and focuses on local sales distribution channels. 

Archi’s Acres provides a one of a kind world-class agricultural entrepreneurial incubator program, the Archi’s Institute For Sustainable Agriculture Training (SAT), in partnership with Cal Poly Pomona, with the intent to expose strong leaders to the entrepreneurial opportunities which exist in the agriculture industry today. 

The Problem

AiSA site was built on older version of WordPress. The site navigation and layout left users leaving the site, unable to accomplish the intended purpose for the visit.

AiSA lacked a responsive design layout, and were losing potential students, as well as frustrating their exisiting user base.

Their site was loading slowly and had not been minified or optimized.

archis acres

The Solution

Create a layout that offers users an informative and navigable experience.

Create reposnive layout that will open in all mobile devices offering a user experience that is cohesive with the companies objectives.

Implement ideas for minification and responsive design for 3G connections.

vsat

Site Map

archis institute

User Engagement 2018-2019

Increased web traffic and search rankings. Faster 3Gx load time increased and international users base.

90%

Increased Users

75%

Responsivity

68%

Visitor Retention

Owner Persona

co owner Archis Acres

Bio: Karen is the Co/Owner and marketing director for Archi’s Acres. Colin writes the curriculum for the VSAT program, and helps operate the farm.  Archi’s Acres and the VSAT program create a link between jobs for veterans and organic agriculture, and are helping organic reach a wider audience of policy makers while developing and encouraging additional organic farmers and entrepreneurs.

Goals: Karen's goal is to ReInvigorate the Family Organic Farm throughout America one family at a time through AiSA.  

archis institute site map tree

Social Media

Address

San Marcos, CA                    

Contacts

Email: eriksworld@icloud.com 
Phone: 858. 254.4844